How Glamnetic Achieves Data-Driven Marketing

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Margaret Fortner

Head of Growth∙ Glamnetic

Peter Fishman

Peter Fishman

Co-Founder and Chief Execution Officer ∙ Mozart Data 

Becoming data-driven is the ultimate goal for marketers, but it’s easier said than done. Teams have to bring the right data infrastructure, strategies, and best practices together to become truly data-driven.

What you'll learn:​ 

  • How data and marketing come together

  • The data infrastructure marketing teams need

  • Necessary steps to become data-driven

  • Consequences for delaying this process

Spend more time on data analysis and less time wrangling your data
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